Tim Hortons has partnered with actor Ryan Reynolds to launch a new breakfast menu item: Ryan’s Scrambled Eggs Loaded Breakfast, now available at locations across the United States and Canada.
The new breakfast option features made-to-order scrambled eggs, crispy hash browns, and a choice of savory sausage crumble or classic bacon strips, all topped with Tim Hortons’ signature chipotle sauce.
The collaboration was introduced in a light-hearted commercial produced by Reynolds’ creative agency, Maximum Effort, which humorously parodies the actor’s exaggerated film set demands—including his breakfast preferences and even a jar of fresh Vancouver air.
Reynolds expressed his excitement about working with a brand he grew up with, stating:
“There’s something really special about collaborating with such an iconic Canadian brand. I took my role very seriously, meaning I ate an irresponsible amount of eggs. And honestly? I regret nothing.”
Hope Bagozzi, Chief Marketing Officer of Tim Hortons, praised the collaboration, saying:
“Our partnership with Ryan offers guests a uniquely Tim Hortons breakfast experience that kickstarts your day with great taste and exceptional value.”
Founded in 1964 as a single Canadian location, Tim Hortons has grown into one of North America’s largest quick-service restaurant chains. The partnership with Reynolds, a fellow Canadian and globally recognized actor, underscores the brand’s continued focus on blending quality food with cultural relevance.
The Ryan’s Scrambled Eggs Loaded Breakfast is available for a limited time at participating locations.
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