Advertisements Franchise Costs,Profit & Requirements For 2024

by Nick

In the dynamic world of culinary enterprises, the franchise emerges as a compelling proposition for entrepreneurs and food enthusiasts alike. Known for its delightful array of traditional and innovative plov dishes, this franchise offers a unique blend of cultural heritage and modern dining experience. In this comprehensive article, we will delve into what makes the franchise a sought-after business opportunity, including an introduction to the brand, details on franchise fees, conditions, processes, and the advantages of joining the family. Brand Introduction was established with the vision of bringing the rich flavors of the traditional Central Asian dish, plov, to a global audience. Plov, a hearty meal made from rice, meat, and various spices, is celebrated for its delicious taste and nutritional value. The brand started as a small restaurant in the heart of a bustling city and quickly gained popularity due to its commitment to authentic flavors, high-quality ingredients, and a warm, inviting atmosphere.


Over the years, has expanded its menu to include multiple variations of plov, incorporating local and international flavors to cater to a wider audience. The success of can be attributed to its innovative approach to traditional cuisine, making it not only a place to eat but a culinary experience to remember.

Advertisements Franchise Fees

For potential franchisees, understanding the financial commitment involved in opening a franchise is crucial. The franchise fee, which grants the licensee the rights to use the brand, recipes, and operational methods, is set at $30,000. This initial fee ensures support from the headquarters, including staff training, marketing assistance, and the initial setup guidance.


Additionally, franchisees are required to contribute to an ongoing royalty fee, which is typically 5% of the monthly gross sales, and a marketing fee of 2% which contributes to national and regional advertising efforts. These fees are integral to maintaining the quality of the brand, supporting continuous corporate marketing efforts, and enhancing the franchise network.

Advertisements Franchise Conditions

To maintain the brand’s reputation and standardize operations, imposes specific conditions that franchisees must meet.

These include:

Location and Venue: Franchisees must secure a location that fits the brand’s demographic and geographic requirements. Ideal locations are high-traffic areas like city centers, malls, and university districts.

Operational Standards: Franchisees must adhere to the operational guidelines set by to ensure consistency in service and food quality. This includes employee training, customer service, and interior design of the outlet, which should align with the brand’s ethos and aesthetic.

Financial Stability: Prospective franchisees must demonstrate financial stability and the ability to invest a minimum of $200,000, which covers the franchise fee, initial setup costs, and operational buffer for the first few months.

Experience: While prior experience in the restaurant industry is not mandatory, it is highly beneficial. seeks partners who possess a passion for food, a strong sense of business acumen, and the capability to manage day-to-day operations effectively. Franchise Process

The process of becoming a franchisee is designed to ensure that both parties are well-suited for a successful partnership:

Application Submission: Interested candidates are required to fill out an application form available on the website, providing detailed information about their background, experience, and financial capability.

Initial Review and Interview: The franchise team reviews the application and invites successful candidates for an interview to discuss the opportunity further, ensuring alignment in vision and expectations.

Site Approval: Once preliminary approvals are obtained, the candidate works with the team to identify and approve a suitable location for the new franchise.

Training and Setup: Franchisees undergo a comprehensive training program covering all aspects of the business, from culinary techniques to staff management and customer service. Concurrently, the setup of the restaurant begins, adhering to the brand’s specifications.

Grand Opening: With ongoing support from the team, the franchise is launched. A marketing campaign tailored to the local market helps in driving initial traffic, supported by the brand’s established reputation. Franchise Advantages

Choosing to franchise with comes with numerous benefits:

Brand Recognition: Leverage the established reputation of and attract customers with a proven concept that resonates with a broad audience.

Comprehensive Support: Franchisees receive extensive ongoing support, including marketing, operations, training, and product development, reducing the typical risks associated with starting a new business.

Proven Business Model: With a successful track record of profitable locations, the business model offers transparency, operational efficiency, and scalability.

Exclusive Territories: Franchisees enjoy exclusive rights to operate in their territories, minimizing internal competition and maximizing market penetration.

Community and Cultural Impact: By joining the family, franchisees contribute to promoting cultural exchange and culinary diversity, offering customers a window to the rich traditions of Central Asian cuisine.


The franchise presents an enticing opportunity for those looking to venture into the food and beverage industry with a distinctive and culturally rich brand. From its robust support system to the delight of serving flavors that cross cultural boundaries, the franchise promises not only a sound investment but also a chance to be part of a growing community of passionate culinary enthusiasts. Whether you are an experienced restaurateur or a newcomer to the industry, offers the tools, training, and support needed to succeed in the competitive world of food services.


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